Arts & Entertainment

‘Van Gogh Alive’ in an immersive bet on a ‘genius of all ages’

Quito, Nov 9 (EFE).- “Van Gogh Alive (real + immersive) is an exhibition that amalgamates a novel technological assembly in a museum environment, in a single fusion that seeks to delve into the work, history and soul of a “genius of all ages.”

This is how Argentine Hernan Ganchegui, director of the company Arriba el Telon, described the new multimedia exhibition on the work and life of the Dutch painter Vincent Van Gogh, which opened Wednesday in Quito, the capital of Ecuador.

The objective of the exhibition is “to delve into a genius of all times,” to scrutinize his feelings, his history, his family, through seven thematic rooms packed with scenographic installations, Ganchegui said.

The stage is a modern and large mobile museum installed in a small square in the commercial center of Quito, which will host until Jan. 7 an extensive sample of the inexhaustible work of the author of “The Sunflowers” or “The Starry Night,” among others iconic paintings.

There are more than 200 works recreated in real and virtual formats, which generates an environment conducive to interaction between the author and the public, the director said.

This is the “world premiere” of a creative and recreational exhibition of Van Gogh’s work, organized by Arriba el Telon, in association with Cooltural Holanda BV.

The organizers do not doubt the success of the exhibition, that in the days of the preview, and in visits from school students to admire the assembly, they confirmed the effectiveness of the proposal.

“There were people who cried” when learning about Van Gogh’s life, told by his brother Theo, represented by an actor in a virtual environment, but who connected the public with the artist.

For this reason, the work will travel at the end of January to the city of Guayaquil, in southwestern Ecuador, and later it will go to Colombia and other countries, Ganchegui said. EFE


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